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  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Integration of SEO best practices, including keyword research, SEO tagging, and cross-linking, within key online event marketing collateral. On the heels of Aberdeen's 2012 report, Trip Kucera, Senior Research Analyst at the Aberdeen Group...

  2. Top Online Retailers Lag in Mobile Experience [Study]

    You might think the big ecommerce brands already have that figured out, but The Search Agency released today another iteration of its mobile experience scorecard assessing 100 multichannel retailers to see how well they did when it came to...

  3. Google Penguin Got You Down? Work on Customer Service

    However, this is perhaps the worst time to expect absolute certainty as the dust needs to settle and new best practices emerge. SEO, pay-per-click, and social media activities are all geared toward driving traffic, with the assumption that higher...

  4. 5 New Website Vulnerabilities Straight from Black Hat & DEF CON

    Your best bet, if you handle critical data is to get a good security professional to review your site and suggest best practices for site monitoring and best risk management. Still, the last thing you want to be doing this weekend is sending emails...