SEO News

Traffic Analysis

RSS
  1. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    Not great for any level of precision analysis, but good enough to tell someone what's trending. With Yelp's Academic Dataset, it hopes that students will be able to predict how many stars a business will receive, or how often a local business gets...

  2. Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

    The guide advises that in some cases, the analysis of E-A-T needs to be by the page; in others, it needs to be by the website. Contributors may be paid per article or by the word, and "may even be eligible for bonuses based on the traffic to their...

  3. SEO Website Audits: Everything You Need to Know Part II

    These can include, but are not limited to a link list with link evaluations, analytics reporting, site crawler findings for example csv documentation from Screaming Frog showing you where your (insert issue) pages are located – as indicated by URL...

  4. gShift Gives Marketers Additional Ways to Track Content Performance

    Reporting that offers detailed metrics on the performance of content to provide monthly, quarterly, or annual analysis of content’s impact. The tool allows marketers to track a page or group of pages as part of a campaign to get an idea of impact...

  5. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    It was clear during my analysis that content with sections lifted from third-party content experienced serious drops in traffic after Panda 4.0 struck. It's worth noting that during my analysis, I also found original content that had sections...

  6. A Recipe for a Tasty Semantic Search & SEO Salad

    The Oxford dictionary defines semantics as "the analysis of word meanings and relations between them. Once you feel you've got the site ready for both search engines and users, there's plenty of time to put on your promotion hat and start bringing...