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Trademark Office

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  1. Google Gets Authority Evaluation Patent Criticizing Amazon, Slashdot

    The patent can be found here on the US Patent and Trademark Office website. In a patent application approved Tuesday, Google used the review/comments systems used by Amazon and Slashdot to support their method and gain approval for their "invention".

  2. SearchDay | Judging PPC Performance

    Question about trademark keywords? Google Wants Government on Its Client Roster Posted by Nathania Johnson Sep 29, 2008 Google has opened a new office in Reston, Virginia and staffed it with sales people tasked with getting their products used in...

  3. HelloMetro Wins Trademark for 'Hyperlocal'

    HelloMetro has also won trademark approval for the term Hyperlocal. Earlier this year, we learned that Jason Gambert applied to trademark 'SEO. Do you think HelloMetro should have been awarded this trademark?

  4. Could the Term "SEO" Become Trademarked?

    It would be my pleasure to write this next sentence saying that Trademark Office isn't complying with Gambert's wish, but that isn't the case. On March 25, the Trademark Office notified Gambert of the following news:

  5. Trademark Law - What Search Marketers Should Know, Part 1

    Essentially a brand name, it identifies and distinguishes a product or service from others for use in commerce, and enjoys protection by the Trademark Office of the USPTO (United States Patent and Trademark Office).

  6. Search and the Law: Professor Eric Goldman

    He also writes about legal issues relevant to online marketers at his Technology but it's typical that the interaction with a trademark office is more complicated than with a copyright office. It's also important for an attorney to interpret the...

  7. Copyright Law: What Search Marketers Should Know (Part 1)

    People need to understand that for most Web site content on the Internet– original articles, text, videos, music, images, etc.somebody probably owns the copyright to that content.explains Clarke Walton, trademark attorney for the Walton Law Firm...