In SEO it's pretty easy as we have loads of great industry publications and conferences. These are sites like your Chamber of Commerce, local education sites, local news sites, trade organizations, charities, radio and news stations, etc.
Local news publications, TV stations, alternative newspapers I'd also check add the names of any local colleges or universities, big trade schools, major local employers, etc.and even try things like "made in X city" to find more local search...
It’s a topic at nearly every digital marketing conference as well as in most trade publications and blogs. Attribution has been a popular buzzword in the industry for years now. Yet, for all the talk and general acknowledgement of its importance...
Weintraub has written extensively for respected Internet marketing trade publications and is the author of the book “Killer Facebook Ads. Next month, the SES Conference traditional Black Hat/White Hat Unconferenced session.
As indicated in the first chart of the article, supplier sites, trade publications (online and offline), and the recommendations from colleagues and peers are also important. Not only will links help SEO, but visibility in key industry publications...
Possibly because there are legacy print publications targeting plant/facility operations managers, and possibly because we needed to be more specific about the type of operations. Trade publication Once you venture beyond the competitive link graph...
Create lists of contacts that are associated with websites and online publications your organization would be interested in obtaining links from. These lists might include writers for industry publications, or bloggers from key industry-related blogs.
MDKW "trade publications" Professional/Trade Associations Blogs, News Sites and Trade Pubs We recently advanced the idea of measuring a market's link opportunities, whereby a link builder conducts a series of set queries to help plan a link...
Nielsen is selling eight other trade publications -- including The Hollywood Reporter and Billboard -- to e5 Global Media LLC, a new company formed by private equity firm Pluribus Capital Management, and Guggenheim Partners, a financial services...
The old army offers payments to their writers and the same types of revenue-generating opportunities, including selling ads in their publications. If you are a writer, speaker or some other type of talent and you are getting paid for the trade you...
In our industry, I reported that online publications and group blogs generated close to 88 percent of the coverage of SES Chicago and PubCon. In December 2007, I wrote an article for Search Engine Watch entitled, "Blogs are the new trade press.
Right out of college, Rocky began working as an assistant editor at one of the leading machining trade publications in America. What's more remarkable is that she's in what is typically an old white man's trade magazine.
To find one of these consultants, look for those who write in industry trade publications or speak at Search Engine Strategies, Search Marketing Expo, or other industry conferences. I guess that's good news for those of us who do this for a living...
A recent survey of 1,231 journalists in traditional and non-traditional media, including newspaper and magazine journalists, television, radio and online reporters, and bloggers seemed to show that most journalists are optimistic about the future...
What trade publications (online or paper) do members of your staff write for, and on what topics? Common disasters include set-it-and-forget-it pay-per-click (PPC) campaigns that suddenly blow through obscene amounts of Content Match cash, organic...
What trade publications, online or paper, do you write for and on what topics? We've all heard anecdotes regarding the unfortunate results of under-qualified or downright deceptive SEM vendors. Common disasters include set-it-and-forget-it PPC...
After years of struggling to find the right mix, major newspapers, magazines, specialty periodicals, and trade publications finally understand the interactivity that comes with online publishing. As this standard travel trade practice filters down...
The post was bookmarked in Sphinn and SEO scientists argued about Position 6 throughout the day, resulting in passionate posts (and even arguments) in trade publications. Since late December, best-of-breed search marketers have been chattering...
You may need to write another memo to your director of media relations – if he or she is under the mistaken impression that Google News and Yahoo News are merely mixing press releases with news stories from the same old business and trade...
Lieb noted that embargoes are all-too-often broken by competing publications or offer such short lead time, the embargo is ultimately pointless. Another way to ensure your story won’t be covered is to broadcast (spam) your entire press list with an...
