SEO News

Tracking Online Conversions

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  1. How FREE Website Call Conversion Tracking From Google Will Benefit You

    With mobile devices growing in popularity, more conversions happen over the phone versus online. In conclusion, when most of your conversions happen over the phone, this new call conversion feature from Google will allow you to see where these...

  2. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    Recently, the company gave special focus to tracking click-to-call conversions on its AdWords account. Additionally, 1-800-FLOWERS.com used the new AdWords feature that estimates cross-device conversions (estimated cross-device conversions is one...

  3. A New Direction for SEO in 2014: The Secure Search Manifesto

    Your web pages, are what will attract visitors, drive conversions and help you measure organic revenue in the New Year. Understand what is happening with your traffic, conversions, and revenue as a result of secure search and prioritize you work...

  4. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    The emphasis of metrics over the entire data set of audience, behaviors, and conversions was framed in the discussion of campaigns. In an attempt to provide insights related to ABC's (Acquisitions, Behavior, and Conversions), Google said they...