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Tracking Education

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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    This is why it’s very important to have SEO education for executive stakeholders be part of your ongoing SEO program. Getting buy-off on the production of such content typically requires some education as to the potential benefit that the content...

  2. 9 Ways to Prepare for a Future Without Cookie Tracking

    From a digital practitioner standpoint “do not track” is the least of my worries but upcoming news about Microsoft and Google pursuing cookie-less tracking capabilities indicates to me that education on how digital information is collected and...

  3. 5 Facebook Timeline Brand Page User Insights and Tips for Marketers [Study]

    He advocates user education as a part of the social media marketing strategy: “I would encourage brands to help users with the transition and explain what is on offer in terms of functionality and content – you cannot simply assume they already know.