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  1. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    With new tools such as Traackr, Appinions, and more coming online, the space is getting crowded quickly. No longer is a consumer finding the next styles or products they want in a catalog that ends up in their mailbox.

  2. Undoing SEO Damage Caused by Global Reputation Management Disasters

    Traackr We've even seen or read about companies who make major brand mistakes when proper “localization” is ignored. For example, Nissan’s “Moco” which was launched in Latin American markets failed to take off because nobody really wanted to drive...