SEO News

Touch Local

  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Aberdeen's Lead Management research found that events account for an average of 7.4 percent of first touch marketing responses (i.e.first touch leads), the third-highest channel following the website and email marketing.

  2. How to Build Your First Content Marketing Strategy

    Will They Feel Compelled to Get in Touch? You'll want to end your piece with something like, "if you want more information about service packages, please get in touch with me(@) A local industrial equipment dealer specializes in...

  3. Integrated PPC: A Mind Meld Across Online Marketing Tactics

    Think of mobile as the second screen so other marketing tactics likely to touch PPC will also touch mobile. Map and directions in local maps or on site. Often times as marketers we tend to focus on the strategy and implementation of our tactics so...

  4. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    Ensuring that you're well-optimized for Google+ Local in general is the main concern and you can get started via the Google Places for Businesses site. According to a 2012 study from Google and Ipsos, 94 percent of smartphone owners look for local...

  5. Building the B2B Social Media Machine: SES New York 2013 Sneak Preview #SESNY

    In this, the team will touch on reputation building in social and how you can secure a good position. Sanchez will describe how SAP has put in a social media organization, tools, processes and governance that spans global, regional, and local teams.

  6. Creative Link Prospecting: Following a News Story

    If you were in the food industry analyzing who wrote and linked to this story would give you a healthy catch of link prospects – and a great opener in getting in touch with them. Nothing special in that – it only turned into a major news story when...