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  1. Tips for Marketing a Sales Call & Free Sample

    Your prospects will gain clarity about their goals, increase their motivation and energy to achieve those goals, and identify and make plans for dealing with likely obstacles. The sales consultation is fairly straightforward: fill out this form and...

  2. Google Analytics, Conversion Tracking & Single Segment Reporting Power

    The premise of this post is clarity gained after deselecting everything but a single conversion segment. The power of surfing Google Analytics by stream of consciousness, focused solely on a single conversion trigger segment, can yield fascinating...