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  1. Google Responds to 'Right to Be Forgotten' Questionnaire

    And information about the specific search results in question. One of the most interesting questions is whether Google delists results displayed following a search in one of the following categories: Additionally, Peter Fleischer of the Google...

  2. 5 Takeaways From the World Cup for Global Search Marketers

    It was crazy and intense, and for those in the search world, there were many missed opportunities. Here are a few takeaways for global advertisers to remember for the future. Planning ahead of global events is critical if you want to capitalize on...

  3. Pre-PPC Strategies For Launching a New Product

    You use Graph Search by entering strings of search parameters into the global Facebook search bar at the top of the page: The MVP needs to meet, not global needs, but the needs of a specific set of early adopters who will be willing to try...

  4. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    When it came to how much budget PLAs were afforded versus text ads in 2013, Marin’s data showed that from January through October, PLA allocation rose 25 percent to a total of 15 percent of the paid search budget.

  5. Search Ads Account for 52.8% of World’s Mobile Ad Revenue in 2012

    Of the three, search ads brought in the majority of global revenue at 52.8 percent, totaling $4.7 billion worldwide. The report showed mobile ad revenue grew 82.8 percent in 2012 to a total of $8.9 billion.