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  1. Disney Dominates Halloween Keyword Ad Spend

    Of the total $2.9 million spent on ads by retailers for the time period, $720,000 was spent on Disney-branded keywords. Disney characters still reign supreme when it comes to Halloween costumes for children and adults, according to a study by...

  2. Right to Be Forgotten: Google Refreshes Stats

    Thus far, Google has received 146,938 requests and has removed a total of 498,830 URLs. Google got hit hard this year with "Right to Be Forgotten" requests from European countries. Last week, Google updated its Transparency Report to reflect...

  3. How Top Restaurants Serve Up and Stack Up in Mobile SEO

    Note that the sites chosen for the research were based on data from Hitwise by total number of monthly visits to a mobile device in August of 2014. The Search Agency (TSA) has conducted yet another analysis of how top companies are creating their...

  4. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Every Week - Total Time 15 Minutes: Every Quarter - Total Time 110 Minutes: Every Six Months - Total Time 175 Minutes: Every Month - Total Time 60 Minutes: Hearing the words perennial and audit together might seem unlikely or possibly even groan...

  5. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    In July, SEW covered a report from Covario that showed mobile search advertising made up 25 percent of total worldwide advertising spend in Q2 2014 - a 98 percent increase in spend year-over-year. The Interactive Advertising Bureau (IAB) and IHS...