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  1. 5 Takeaways From the World Cup for Global Search Marketers

    From the final 16 games to the World Cup final between Germany and Argentina, there was a total of 180 million tweets and 280 million posts on Facebook. Even if you aren't a soccer fan ("football" to the rest of the world), you were most likely...

  2. Influential Twitter Accounts Indexed More in Google [Research]

    Between two queries, the company found a total of 6.2 billion Twitter pages indexed in Google, "which is a pretty small number when you consider that there are 500 million tweets per day," Eric Enge, CEO of Stone Temple Consulting said in his post...

  3. How to Diversify Your PPC Campaigns – and Your Skill Sets at the Same Time

    This makes total sense and these are their 20 percent golden corral products (golden corral isn't just for keywords), but they were missing out on huge opportunities. If you've been managing pay-per-click campaigns for a while, you probably know...

  4. Pre-PPC Strategies For Launching a New Product

    A vegan mother of two kids still at home who works outside the home, lives in a big city or suburb of a big city, and whose total household income exceeds $75,000. But in order to use PPC to ask and answer questions about what the market thinks of...

  5. Google Will Alert Searchers About 'Right to Be Forgotten' Link Removals

    Google reportedly received 12,000 completed takedown forms on the day it published its response to the ECJ's "right to be forgotten" ruling, and as of last week had racked up a total of 41,000. Google plans to flag links that it censors due to...