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Top Ten Search Terms

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  1. Retail Paid Search Competition Heats Up with New Entrants

    Retailers spent more than $2.3 billion on paid search advertising with Google AdWords and the Yahoo Bing Network in 2012, according to AdGooroo data (disclosure: I work there) making retail the most robust category for paid search in terms of ad...

  2. Mobile Landing Page Optimization - 10 Best Practices for Success

    Regionalize “voice” to use local terms or slang (e.g.y'all, coke/soda/pop) The top mobile user action for both SEO and PPC is making a phone call, so ensure your full phone number is visible at the top of the page.of mobile users call after a local...

  3. Ask's Top Question in 2011: Was Kim Kardashian's Wedding Fake?

    Top Celebrity Search Terms and Questions Top News Search Terms and Questions Without further ado, here are the top search terms and questions of 2011, according to Ask.com. Ask.com’s top questions lists reveal the most commonly searched terms and...

  4. Summer Travel Search: Are We There Yet?

    Ten of the top 10 search terms driving traffic to travel sites are brands (although “cheap tickets” and “cheap flights” can have both branded and generic meaning). The battle is fierce, and every marketer will do whatever they can to get you to...

  5. Kenshoo Dissects Holiday Shopping Trends from Black Friday to Cyber Monday

    Build flexibility into your campaign, and be smart about attributing your keyword spend such that you are targeting smart shop-savvy users higher up the funnel ahead of time and ready for them to buy using long tail terms such as product names and...