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  1. How Vine Has Changed the Video Landscape in Just 12 Months

    Vine.co gets more than 4.5 million unique visitors, over 6.8 million visits, and north of 21.1 million page views a month, according to Compete PRO. But digital marketers can expect to see views being added as a benchmark for success in 2014.

  2. The 2014 Super Bowl Commercials Just Kicked Off

    In 2012, it took 57 views to generate one share, in 2013, it took 31 views.of the top 10 most shared Super Bowl ads of all time are movie trailers - ("Fast 5", "Fast and Furious 6", and "Star Trek Into Darkness").of the top 20 most shared ads from...

  3. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    It currently has more than 6.1 million views and over 1.6 million shares. The report also found that online video ad shares have increased by 7 percent in the second quarter of 2013, despite a stellar performance by branded ad campaigns at the...

  4. Leverage Twitter's Influence To Work For Your Brand

    From 2010 to 2011 there was an almost 20 percent increase in average time spent on Twitter, from 2011 to 2012 Twitter saw a 19.7 percent increase, and while average pages per visit decreased from 2010 to 2011 by 9 percent, from 2011 to 2012 page...

  5. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    Internet users watched 38.7 billion online content videos in December 2012, while video ad views totaled 11.3 billion. Nearly 38.7 billion video content views occurred during the month, with Google sites generating the highest number at 13.2...

  6. YouTube Unveils New Look to Increase Channel Views, Subscriptions

    In other words, by encouraging more users to subscribe to the YouTube channels they love, YouTube will be able to share 10 times more ad revenue with its partners. In this new layout, users will find the most crucial elements are front and center...

  7. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    Additionally, average page views dropped from 14.1 to 11, a decrease of 22 percent early Monday morning (12AM -4AM). PLA spend made up 10 percent of the search spend, and advertisers who ran on PLAs last year saw 100 percent YOY growth on those ad...