SEO News

Get a crash course in the latest online marketing strategies at SES Toronto, June 12-14. Early Bird Rates expire TODAY!

Top 200

RSS
  1. Penguin 2.0 Forewarning: The Google Perspective on Links

    On top of that, many infographics are inaccurate or unrelated topically to the page receiving the link. First and foremost, I don't work for Google. This article represents my opinions, but my company has worked on helping large numbers of sites...

  2. How to Avoid Bid Overlap in Google Shopping Product Listing Ads Ad Groups

    Inversely you can create best seller and top 100 (top 50, etc.product ad groups to elevate products which perform well. Here’s an outline of how AdWords ad group bidding overlap occurs in Google Shopping on PLA campaigns, and how to avoid it.

  3. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Analyze reasons for top scoring. Weigh factors and score all tactics to identify and compare top candidates. Measuring social media ROI can be a daunting task, but not impossible. Check out these handy formulas for calculating tangible social media...

  4. A Revealing Look at Top Valentine’s Day Searches – From Gifts to ‘Die Hard’

    Ah, Valentine’s Day. It’s the beloved holiday full of hearts, flowers, candy, and of course searches and ads that hopefully lead to that perfect, meaningful gift or night out. Needless to say, each year in the days leading up to February 14th, the...

  5. SEO Fail! 10 Most Commonly Overused Website Techniques

    This can be a top nav, a footer or even a side nav. Sure, there are certain types of sites and implementations where it makes sense to take up 125-200 pixels of your top nav screen at all times with a navigation element that never disappears (oh...

  6. Twitter Year in Review: Top People, Trends & Events of 2012

    In politics, #tcot (Top Conservatives on Twitter) and #teaparty showcased the public’s interest in discussing candidates and their activities. Users can then share their top tweets and topics, or the entire infographic, with their own network, as...