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  1. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    With spring on the horizon, top searches include sundresses, maxi dresses, and high waisted shorts. As proof of cause and effect, Google AdWords Keyword Research Tool illustrates that monthly searches in the U.S.for “emerald dress” are currently...

  2. International SEO Gone Wrong: 7 Assumptions Can Ruin Your Program

    This may work well in some countries where searches are focused around a select few head terms, but even then you will be missing a massive portion of effective SEO – competition. On top of that, some cultures trend towards low search volumes in...

  3. A Revealing Look at Top Valentine’s Day Searches – From Gifts to ‘Die Hard’

    It’s the beloved holiday full of hearts, flowers, candy, and of course searches and ads that hopefully lead to that perfect, meaningful gift or night out. In comparison for Bing, search volume is approximately 45,000 searches per month and 205...

  4. Insights From 7th Graders About Google, Smartphones, Panda, Privacy & Paid Search

    I also never knew that Google was responsible for close to 70% of all searches. I also thought it was cool that about 17 billion searches were completed per month. I also never knew that 17 billion searches were conducted on the web every month in...

  5. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    They didn’t rank at all in local search, even for very specific searches containing the town they are located in. In the second phase, they could start building a strong content generation strategy, add a blog, and write high quality posts...

  6. As Goes Paid Search, So Goes the Election?

    By October 2012 the pace of spending fell by half as searches and clicks all declined sharply. Top Keywords – barrackobama.com Top Keywords – mittromney.com There were more than a few players sponsoring politically-oriented search engine marketing...