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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    We started doing SEO consulting and services for Lego, Ford, IBM, Iron Mountain, Boeing, and Stanford University, just to name a few. We partnered and started offering search marketing services while developing software to track keyword conversions.

  2. "Content Performance Marketing" – 3 Steps to Future Success

    Your goal is to be visible where your audience is looking for your products and services. There’s one big opportunity for efficient content optimization that will drive more performance in the long run, and it’s centered on giving content creators...

  3. 4 Tools and Tips That Will Help You Be a More Analytical Marketer

    These behavior patterns may include things like a user downloading an e-book, spending several minutes on your services pages, or watching more than 75 percent of a particular video on your website. There are tons of tools out there for gathering...

  4. What’s the Deal With Links From M.Biz? Should You Disavow?

    What if I have a page on my site that has a title of "SEO services" and then hundreds of m.biz sites link to them producing followed links all anchored with "SEO services"? They’ll be listed in your reports from Webmaster Tools and other backlink...

  5. Marin Software Adds Support for Russia's Largest Search Engine

    Global brands often use different local agencies that use various tools to manage the brand’s paid search efforts for that region, he says. Marin says advertisers can leverage its platform to gain a better understanding of "how online ad spend on...

  6. EU Commissioner Hints at YouTube Probe After Google Investigation

    The use of Google's dominant position in search to push other services – eg Google+ and YouTube – and foreclose competitors; Google's terms and conditions for AdWords, its auction-based offering of advertising space, and AdSense, its offering of...