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  1. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    One of our primary goals is to ensure our enterprise SEO software keeps pace with the way search is evolving so that users are always equipped with the right tools to continue improving their organic visibility in searches," said Tom Schuster, CEO...

  2. What is SEM? Depends on Who You Ask

    SEM = Paid only" according to Bruce Clay, President of Bruce Clay Inc.a leading authority in search that provides search engine services, tools and training. Wikipedia definition of SEM a comprehensive approach to increasing visibility of websites...

  3. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    In fact, Adams shared 10 reason why Google Webmaster Tools isn't a foolproof Plan B for secure search: Google Webmaster Tools doesn't allow this and only shows average rank. Google Webmaster Tools (GWT) doesn't provide all the answers.

  4. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Facebook is also adding tools to catch spammy links that are being shared through the site. Now Facebook seems to be directly targeting marketers that are overusing particular marketing strategies, similar to how we've seen Google make changes to...

  5. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    The survey report, released this week, touches on questions in several areas such as rank, content management systems, SEO tools, content budgets, and more. The BrightEdge survey revealed tools like Google Webmaster Tools (90 percent), Moz (56...

  6. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Some popular spying tools for SEO include www.moz.com, www.majesticseo.com, www.similarweb.com, and www.raventools.com. Use tools that will help save you time checking your visibility, monitoring your competitor's PPC keywords, alerts for changes...

  7. SEO for Startups & New Businesses: An 11 Step Plan

    There are a ton of tools out there to help you evaluate content both from a social sharing as well as an SEO perspective. Most content management systems can also create sitemaps – be sure to activate them, submit them to Google, and validate them...