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  1. 7 Content Marketing Tips to Recover From Google Penguin

    The SEO results that follow from this are mostly integrated into your referral traffic strategy, with the exception of a few technical things like keyword research. Keep in mind that the absolute most successful websites on the net are built around...

  2. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Integration of SEO best practices, including keyword research, SEO tagging, and cross-linking, within key online event marketing collateral. Integrate keyword research into content development, specifically presentation headlines and supporting...

  3. Localization for International Search Engine Optimization

    You can do some preliminary research using Google's Keyword Planner or other keyword tools that perform similar functions. Do your research before you begin a localization effort. A little research goes a long way, and you'll quickly find enough to...

  4. Creative Content Marketing: Winning Hearts, Minds & Wallets

    Your site: Source content from your site such as onsite search (logged queries in Google Analytics), form text area analysis, queries in analytics and data from Google Webmaster Tools. Visualize Trends: Export data on trends such as SEMrush, Google...

  5. How to Create a Social Media Editorial Calendar

    Trends: Tie in the topics with keyword research and boost the SEO strategy. Research shows that people who write down goals, share that information with a friend, and send weekly updates to that friend are 33 percent more successful in...