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  1. A Comprehensive Guide to Understanding Quality Score & Tactics for Improvement

    Performance by targeted device (desktop, mobile, tablets, etc. Use the Keyword Tool to find any obviously unwanted phrase match keywords. In general, Google is far too ambiguous in their guidelines and, likely, for good reason – the web and its...

  2. 7 Free or Low Cost Tools to Improve Landing Page Conversion Rates

    Pricing: $79 for the desktop version (which has a 7 day free trial, just download the program) or $12/month for the least expensive web version plan Balsamiq comes in both web and desktop version. It’s a tool to mark up any web based interface and...

  3. Essential Black Friday Tool: Google Launches Desktop Store Inventory Checker

    Google Retail Advertising Blog said it was "pleased to announce the launch of local availability results in Google Product Search on desktop. Just in time for the hectic shopping season, Google has rolled out a desktop app that many people...

  4. Bing Search in IE9; Skyhook Sues Google; Latest comScore Search/Mobile Stats & More Search News

    Three methods for tracking SERPs: Using Google SERPs Checker (keyword position tool), Rank Tracker (a desktop application), and Update Scanner (a Firefox add-on). How to Track Google SERPs in Various Ways - Search Engine People

  5. Q&A with Marc Poirier, Co-Founder and CMO of Acquisio

    It's also attractive because it is a FREE Desktop Tool. We reached a point where building our reports for all our clients would take a team of 4 people 2 weeks of non-stop mind-numbing work in Excel, and then Powerpoint or worse desktop publishing...

  6. Skype Dials in to Local Search

    This is the same idea behind the SkypeFind feature built into its desktop client, but Corr proposes that this be broadened to the Web where the majority of local search is happening. There's also an increase in domestic calls -- supporting the...

  7. 2007: A Search Odyssey? Keynote Conversation with Matt Cutts

    Cutts alluded to a range of other search types: image search, video, code search, and Google Desktop – which, like e-mail, Cutts believes is a safety net because it also remembers all the pages you've visited online and can bring up cached versions.

  8. 2007: A Search Odyssey? Keynote Conversation with Matt Cutts

    Cutts alluded to a range of other search types: image search, video, code search, and Google Desktop – which, like e-mail, Cutts believes is a safety net because it also remembers all the pages you've visited online and can bring up cached versions.