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  1. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    For example, by entering the keyword search "Christmas gift" into the intelligence tool, data showing the busiest time for Christmas gifts searches is surprisingly between June and July, with the rise beginning as early as April in some cases.

  2. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    It’s also likely to drive lots of insight into which products on your site are working, which can be used as a tool to inform your main search strategy. On top of regular search, we have the use of two campaign types based on website and feed...

  3. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    When you run URLs through the tool, you can view a number of important recommendations and changes directly from Google. The tool fetches each url twice, once by a desktop user agent and the second via a mobile user agent.

  4. How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups

    Newsletters are an amazing marketing tool. Marketers don't always think about Twitter as a tool to increase newsletter subscribers. Fill out the necessary fields in the "card content" section. If you want to grow the list quickly, you can always...

  5. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    Enhanced reporting tools will allow analysis directly in AdWords in a multi-dimensional analysis tool. This new reporting tool includes graphing capabilities with bar, lines, and pie charts. Jerry Dischler, vice president of product management for...

  6. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    Most marketers have used a keyword spy tool before, usually entering in a keyword or domain to see what the tool reports back. The same principles and strategies apply no matter which tool you're using, so go ahead and apply them with any keyword...

  7. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    Google Trends isn't a real-time tool, but I found brands like Jaguar, Pepsi, Axe, Kia, and Intuit to be flat year over year in their search volume. Optimize Your Content I hope for a great game and that advertising continues to push our craft...

  8. Majestic SEO Adds Live Rank Factors & New Link Prospecting to Search Explorer Alpha

    Majestic SEO, home to the largest open link map in the world, has just released an update to their Search Explorer Alpha tool (now version 0.3). In addition, the tool will display a relative weighting of results between InTitle, InAnchor and InURL...