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  1. A Recipe for a Tasty Semantic Search & SEO Salad

    Before, if your article was well written, you might use jaguar, panther, or jungle cat in order to both show some variety and hit some synonyms. Today, however, you may achieve as much with references such as most feared predator in the Pantanal...

  2. How to Use Google Analytics Site Search Reports

    If that was ticked for Search Engine Watch all search results URLs would show in the content reports under /search, whereas without ticking it each search will generate a URL with the query included, which will break out the results and not allow...

  3. Audrey Hepburn Google Doodle Celebrates Actress, Philanthropist

    A Google Doodle today features legendary actress Audrey Hepburn, best known for classic movies such as Breakfast at Tiffany's, My Fair Lady, and Sabrina, on what would have been her 85th birthday. I wanted to show both sides of her life's work.

  4. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    It’s that time of year when Q1 “state of” reports are published to demonstrate where 2014 stands today. On the organic side of things, reports show “(not provided)” keyword data in Google is holding strong at about 85 percent, and has since October...

  5. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Perhaps best known as the sister of Facebook founder Mark, Zuckerberg spoke about her experiences in the world of technology, her journey through entrepreneurship, and the new media trends that are affecting the lives of consumers today, including...

  6. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Marketing is more complex today than ever. Google+ Local listings don't show up in GWT. Today, There's Uncertainty in Data That's why today, marketers need trusted data more than ever. The unfortunate reality today as a result of secure search in...