Today, I chatted with Google to ask it burning questions like, "How many children does Madonna have? Google unveiled conversational search at Google I/O last week, and began rolling it out on the latest version of Chrome this week.
If you haven't registered yet for the search and social marketing conference, today is your last chance to register at the lowest rate and save $300! The Early Bird rate for SES Toronto 2013, which kicks off June 12 and runs through June 14, ends...
Google's Distinguished Engineer Matt Cutts tweeted about the new Penguin Spam Report today. It's been less than 24 hours since Google Penguin 2.0 went live, but there are already several reports of big changes.
Whereas SEO used to be about tuning a website for optimal consumption by spiders, today’s SEO is about earning recognition, social spread, and backlinks through excellent content marketing. Google has just rolled out Penguin 2.0, a large...
Today's Google Doodle may be the most moving logo Google has ever posted. But the appearance of her Doodle, titled "Coming Home," on Google's home page all day today is just the beginning for Sabrina.
But today, many mobile campaigns are measured based on the assumption that conversions related to mobile advertising should occur in-device. Though tablets and smartphones are both considered mobile devices based on their portability, user behavior...
Today, each and every brand should harness the power of social signals if they hope to maximize search visibility going forward. In a very different way, these groups continue their track record of risk mitigation today.
While some would argue it's unhealthy to define any market as a two-horse race (especially in today's fast-changing world), some marketing leaders like to do it to motivate their staff. Do you do SEO for a brand involved in a straight fight with...
Examples today include using supercomputers to model space weather, simulate planetary atmospheres, explore magnetohydrodynamics, mimic galactic collisions, simulate hypersonic vehicles, and analyse large amounts of mission data," said Colin...
Today, more than 100 hours of video are uploaded to YouTube every minute," said YouTube in a blog post. YouTube has been serving its clips of animals, planking, people falling over and monkeys in sheepskin coats for eight years.
In today's data-driven marketing reality, every pixel, activity and campaign can be tracked and measured to allow marketers to get as close as possible to certainty. War is the realm of uncertainty. Carl von Clausewitz, the Prussian military...
Blooms Today Let's break down three AdWords ads that Google users found when searching for [buy flowers online] – from 1-800-Flowers.com, Teleflora, and Blooms Today – and decide which ad won this year:
To compete successfully in today's new media landscape, simply having an optimized website isn't enough. You must now consider a number of new factors when designing your website. These factors include modern design and content, usability and...
That changes today as Google announced a new schema that supports company logos. Since announcing the schema.org project two years ago, little has changed with the markup. The logo designation is part of the Organization markup within schema.org.
Everyone today is excited about technology," Page mused. Google CEO Larry Page made a surprise appearance on the keynote stage Wednesday at the Google I/O conference. Page has a rare vocal cord nerve condition and has not made many public...
Google's Distinguished Engineer Matt Cutts reports that they have taken action today against several thousand link sellers that were passing PageRank. If you have bought so-called “clean” links that pass PageRank, you might want to take a closer...
As it’s fairly rare, there’s little data available today — and the team hopes that with more information they can make faster progress. While he is quick to state it isn’t life threatening, it does affect his vocal cords.
BloomReach announced today the release of its “Continuous Quality Management” (CQM) technology, which aims to automate web page optimization and user experience through the standards it sets for quality content.
The tools available today just keep getting better, too, but the types of reporting they can do can add to that overwhelmed feeling. I love generating a list of backlinks and digging through them to get an idea of what a client has so that I can...
Nearly every business today must decide how much to spend on search engine optimization (SEO). For most businesses today, SEO is the highest ROI marketing effort. Robust online marketing is imperative for survival in a web-driven world.
