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  1. Google Penguin 2013: How to Evolve Link Building into Real SEO

    Whereas SEO used to be about tuning a website for optimal consumption by spiders, today’s SEO is about earning recognition, social spread, and backlinks through excellent content marketing. Google has just rolled out Penguin 2.0, a large...

  2. Doodle 4 Google 2013 Winner's Best Day: When Her Dad Came Home From War

    Today's Google Doodle may be the most moving logo Google has ever posted. But the appearance of her Doodle, titled "Coming Home," on Google's home page all day today is just the beginning for Sabrina.

  3. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    But today, many mobile campaigns are measured based on the assumption that conversions related to mobile advertising should occur in-device. Though tablets and smartphones are both considered mobile devices based on their portability, user behavior...

  4. Google, NASA Join Forces to Research Machine Learning

    Examples today include using supercomputers to model space weather, simulate planetary atmospheres, explore magnetohydrodynamics, mimic galactic collisions, simulate hypersonic vehicles, and analyse large amounts of mission data," said Colin...

  5. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    In today's data-driven marketing reality, every pixel, activity and campaign can be tracked and measured to allow marketers to get as close as possible to certainty. War is the realm of uncertainty. Carl von Clausewitz, the Prussian military...

  6. CEO Larry Page Takes the Stage in Surprise Google I/O Appearance

    Everyone today is excited about technology," Page mused. Google CEO Larry Page made a surprise appearance on the keynote stage Wednesday at the Google I/O conference. Page has a rare vocal cord nerve condition and has not made many public...

  7. Google CEO Larry Page Suffers From Rare Voice Health Issue

    As it’s fairly rare, there’s little data available today — and the team hopes that with more information they can make faster progress. While he is quick to state it isn’t life threatening, it does affect his vocal cords.