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  1. The Buzz on Search and Social Signals: Building Informed Cross-Channel Strategies

    Cultivating a sophisticated cross-channel strategy requires the same type of TLC gardeners use to tend their budding blossoms. The consumer path to purchase has become much more complex, with various starts, stops, influences, and opinions along...

  2. 5 Invaluable (And Free!) Tools Every Online Marketer Should Get to Know

    While there’s certainly nothing wrong with watching a tutorial on Cool New Site X or getting a free trial of Wow Super New Program Y, it’s important to show those tried and true tools that have served you well in the past a little TLC (until it...

  3. Extreme Couponing: Searching for the Deals

    The massive popularity of Extreme Couponing on TLC, The Krazy Coupon Lady, and the like, is further indication that couponing not only isn’t slowing down, but is actually gaining steam. Growing up I will always remember our family’s Sunday paper...

  4. Miso 'SideShows' Companion App Satisfy Science Channel Fans' Thirst for Knowledge

    Discovery has also been working with social TV start-up GetGlue since October 2010, offering stickers and discounts for checking into series on Discovery Channel, TLC, Animal Planet and Science. Social TV start-up Miso has launched SideShows, or...

  5. YouTube Case Study: Ceilume’s “Ask the Ceiling Tile Guy”

    Ceilume Smart Ceiling Tiles have been featured on “The Ellen DeGeneres Show”; “The Rachael Ray Show”; “While You Were Out” on TLC; “Chelsea Lately” on E! I consume YouTube case studies the way other people consume Lay’s potato chips (“betcha can’t...

  6. New Players in Travel Search

    Orbitz is on every radio station talking about their TLC campaign, Travelocity has filled our dreams (nightmares? Travel search engines, which allow you to book directly with suppliers, have the potential to completely disrupt the status-quo.