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Title Tag

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  1. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    By writing out key terms as exact match “emerald dresses” vs.casual emerald cotton dresses” in the title tag, the page will more likely match the broader term. The query’s intent is to make a purchase; Overstock’s title tag reinforces the intent.

  2. Top Google Website Optimization Resources

    Similar to Google Authorship, linking your Google+ page using the rel=publisher tag on your site not only helps you build relationships with friends and followers, but also gives Google information they can use to determine the relevancy of your...

  3. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    The title of the app determines the URL and title tag of the web page the app is hosted on. Choose a title for the app that reflects the brand and also the app’s function. The world of mobile apps is foreign territory to most online marketers.

  4. The Misleading Sinister Surge in Traffic Before Google Panda & Penguin Struck

    Some companies began churning out a lot of low-quality, thin content that was heavily optimized (from a title tag standpoint). I receive a lot of calls from companies that have been hit by Panda or Penguin, and both algorithm updates have been...