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  1. The Misleading Sinister Surge in Traffic Before Google Panda & Penguin Struck

    Some companies began churning out a lot of low-quality, thin content that was heavily optimized (from a title tag standpoint). You can read a case study I wrote about a Panda recovery here. Note, if you’re interested in learning more about a site...

  2. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    This is typically a shocking experience for business owners, and will show you the pages indexed on the site that contain the target keywords in the title tag (i.e.site:example.com intitle:keywords). For example, title tags were general, the...

  3. Evolving Your SEO: Moving Toward a Content Marketing Approach

    Take each of your keywords and turn them into the title of an article, video, or blog post that people might care about. Make sure that each piece of content has an optimized title tag, keyword-focused copy, strong meta description, and optimized...