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  1. Pre-PPC Strategies For Launching a New Product

    And that's just the tip of the iceberg. PPC has long been the cheapest, quickest, easiest way to test-market products and services, offers and pricing, positioning and copywriting. But in order to use PPC to ask and answer questions about what the...

  2. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Mobile is only the tip of the iceberg. "Think of the website like a canvas where creativity meets technology. This is how Loni Stark, director of product and industry marketing at Adobe, helped described the new Adobe Experience Manager.

  3. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    And here's a handy little tip. According to Christian Ashlock, Product Marketing Manager at Google+, the reason to limit the availability to just those accounts was to ensure that advertisers were getting the most value out of their spend.

  4. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Tip: If you need to duplicate your content across sites make sure your pages are at least 40 percent different. These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy.

  5. A 5-Step Action Plan for Influencer Marketing & 9 Expert Tips to Get You Started

    Bottom line and most important tip: it's all about the relationship! The real question is can you do good influencer marketing? The leading brands and agencies have understood influence isn't about megaphones and popularity and the social web is...