SEO News

Times They Are Changing

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  1. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    Aim for short loading times Searchmetrics provides the following tips to "survive and thrive in a constantly changing SEO world": SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations...

  2. Social Customer Service Secrets to Avoid Negative Search Results

    All businesses are selling something and as David Meerman Scott reminds us in his latest book The New Rules of Sales and Service: It’s the buying habits that are changing. When the Four Seasons recently opened in Orlando, they had a job fair and...

  3. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    I don't mean the traditional marketing optimization tactics of A/B testing changing buttons or buyer flows but they optimize operations, marketing.finance, etc. So imagine if Amazon has not scaled the amount of tests they had but continued to do...

  4. Top Content Sources, Topics & Profiles Among Marketers at Mid-Size Companies [Study]

    The findings showed top mainstream media sources shared included Forbes, the Huffington Post, and The New York Times in the top three positions. However, the report leaves readers with a final reminder to be aware that these topics and influencers...

  5. Google & Bing Agree: Past SEO Success Guarantees You Nothing Today

    This isn't that unusual, because often times when a site ranks very well and for a long period of time, the webmaster is often worried about changing anything that could affect the rankings. A lot of the times if you land on your site from a search...