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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Tablet usage is still fragmented meaning people use their tablets while doing something else (like watching TV or traveling). My 3-year-old daughter plays these types of games and uses these kinds of apps all the time.

  2. Google Search Now More Personal: Ask Google About Your Travel, Purchases, Plans, Photos

    When you’re traveling, not all mobile sites are created equal, even airport and airline mobile sites. Flights: “Is my flight on time? Sometimes you just quickly want to check flight status, but it’s easier said than done when you're dealing with...

  3. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    At the same time, travelers fall in love with the uncrowded, pristine outdoors and attractions that offer authentic experiences. The marketing team at OTRD now knows, without a doubt, that some of the largest cities in the US have an interest in...

  4. International Expansion: Break Down Barriers With Google+ Hangouts

    In-person meetings just aren't feasible, and there's a slight time difference to deal with. You may want to consider building out an international presence to help your business grow for many years to come, but it isn't always easy – you have to...

  5. Leverage Twitter's Influence To Work For Your Brand

    This illustrates that news is traveling faster than it ever has before, and brands need to get smart and stay vigilant. From 2010 to 2011 there was an almost 20 percent increase in average time spent on Twitter, from 2011 to 2012 Twitter saw a 19.7...

  6. Doodle 4 Google 2012 Winner Travels to Pirate Times

    Dylan’s “Pirate Times” drawing took top honors in Google’s annual coloring contest for kids, which this year asked entrants to illustrate their response to the question, “If I could travel in time I’d visit.

  7. 7 Free or Low Cost Tools to Improve Landing Page Conversion Rates

    If you have more time or a more specific testing need, you can also recruit from your own customers. The real benefit is that you can share the notes with team members no matter where they are (great for traveling execs and agencies) and everyone...