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Time Shifting

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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    By shifting money into these opportunities, avoiding extremely competitive terms and finding more profitable keywords, you bring the overall campaign ROI up. Spend time optimizing your campaigns and looking at the competition for ideas.

  2. Is Pinterest the New Darling of Retail Search?

    It's only a matter of time before search behavior starts shifting aggressively to follow this content. With Rich Pins, any retailer with a product feed can now attach real-time pricing, inventory availability, location, and a "buy this" link to all...

  3. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    If you've just begun to move in the direction of content marketing, it's time to really commit and diversify. At the same time, the need for an online presence has never been stronger, while the landscape has never been more competitive.

  4. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    Time shifting of media consumption is now mainstream with a few notable exceptions, namely live events. Likewise, cord-cutting is becoming increasing common, which further accelerates the time shifting trend.

  5. How to Hire (and Keep) Digital Marketing Talent in 2014

    There won't be standardization in these roles (digital marketing) any time soon. By the time most educational programs have caught up, things have changed again," Weintraub said. According to the Digital Marketing Talent study, there is evidence...

  6. Google Penguin 2013: How to Evolve Link Building into Real SEO

    While discussed many times, webmasters still struggle with shifting their link building activities to real SEO strategy. This means SEO is now ongoing, integrated, and strategic – whereas it used to be one-time, isolated, and technical.