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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Local SEO best practices are the core foundation necessary for ranking in organic search for local terms. Employ these simple (yet high-impact) best practices: Learn more about you. Local SEO and SEM are time consuming and tedious, though.

  2. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Unfortunately, it's hard to reach and educate website owners who aren't involved in the SEO community – as we clearly saw with the number of site owners receiving warnings for unnatural linking penalties due to practices they had no idea went...

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Integration of SEO best practices, including keyword research, SEO tagging, and cross-linking, within key online event marketing collateral. On the heels of Aberdeen's 2012 report, Trip Kucera, Senior Research Analyst at the Aberdeen Group...

  4. Google's Your Money or Your Life Search Quality Ratings: What Webmasters Need to Know

    For best SEO practices, these are the areas the webmaster should be looking at, and making any necessary updates or changes in order to meet them. Make sure you follow best practices as set out by Google, and that you meet all the specific things...

  5. How to Hire (and Keep) Digital Marketing Talent in 2014

    So if you are in the market to buy or sell digital marketing talent, credentials and certifications matter; even at a higher executive level to have a high level understanding of the basics of SEO terminology, reporting and best practices will...

  6. Is BuzzFeed's Boom Making Brand Blogs Go Bust?

    Check out my session at SES San Francisco (#SESSF) – Social Publicity and Publishing: How to Earn it, Grow it, Brand it, or one of these to learn more: Paid Organic Social Content Distribution Unravelled; Badass Blogging: Best Practices to Enhance...

  7. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The old SEO rules still apply, but new SEO best practices are evolving as apps become more and more popular and the search ecosystem splinters into myriad proprietary indexes and directories. Most big engine mobile apps source results from their...