SEO News

Time In China Sales Copy

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  1. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    One question I get almost every week is, “why am I struggling so much with selling directly to consumers in China? There are many different answers to this question – from fully optimizing campaigns on Baidu, Google China and the many social...

  2. How to Run Foreign Language PPC Campaigns

    In Russia, for example, Yandex has the greatest market share while Baidu – the fifth most visited site in the world according to Alexa – is massively important in China. With a little forethought and planning however, it can help you increase sales...

  3. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Facebook Won't Prevail in China, Sohu's Zhang Says - BusinessWeek Moms are budget-oriented, and most likely to notice ads with coupons/sales/discounts. Tips for dealing with length in SEO copy. Free webinar will cover bidding, budgeting, keyword...

  4. SearchDay | Writing Sales Copy for Conversions

    Forget Tibet; Free the Content SEARCHING FOR MEANING In China, search engines are responsible for the content to which they provide links. Writing Sales Copy for Conversions BY THE NUMBERS One of the most common components you can test is sales...

  5. Reading the Tea Leaves: Interpreting Keyword Reports

    It's also possible that the keyword is being matched with undesirable search terms (like "widgets in china"), and the advertiser could use negative keywords to stop the ad from being displayed when search terms unrelated to the site's business are...