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  1. How to Create an Editorial Calendar That Will Grow Your Audience

    A basic editorial calendar could be as basic as a theme for each month and a requirement to blog every Thursday, like this example for a plumbing site: Alternatively, you can focus on activities that occur on a regular basis – weekly top 10...

  2. Was Google's AP announcement a PR disaster?

    Someone, somewhere in the Googleplex should have known that AP is owned by 1,500 daily newspaper members in the US and its news is currently used by 1,700 daily, weekly, non-English and college newspapers as well as 5,000 radio and television...