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  1. Social Retail: Finding, Engaging & Cultivating Today’s Connected Consumer

    The 2012 Super Bowl saw 8 commercials mention Twitter and 8 mention Facebook – the most ever (Source: Advertising Age) Users engaged with TV and movie content aren’t simply sitting on the coach or in a theater watching the entertainment anymore.

  2. Super Bowl SEO: Who Had the Best Organic Gameplan?

    A growing number of viewers, more than 70 million this year, will go online to find out more about the commercials and companies they saw online, and a majority of them will begin at a search engine. Doritos made a big deal about its contest, co...