Yahoo had issues with management turnover (remember Scott Thompson’s resume fiasco? It’s time to take a trip down memory lane to look at the winning and losing moments in online and search marketing in 2012.
Thanks to my colleague Stacy Thompson for the writing theme behind this column. However, New Year’s resolutions might imply that what you were doing last year was wrong. What about all the thing B2B SEOs did that were right.
He became Yahoo's interim CEO in May, after it was revealed that Scott Thompson had lied on his resume. Yahoo has confirmed Ross Levinsohn is leaving the company, two weeks after he lost out on the CEO position to former Google executive Marissa...
Thompson was just named CEO of ecommerce startup ShopRunner, and spoke with Bloomberg about Mayer. Mayer, who became Google’s 20th employee 13 years ago, replaces fired CEO Scott Thompson. Thompson’s deal was valued at $27 million (while Carol...
Tim Morse had the interim honor during a four-month search, finally seating former PayPal president Scott Thompson. Google's 20th employee resigned from Google yesterday afternoon over the telephone. She starts her new job as Chief Yahoo first...
If you’re uncomfortable with grey areas and what may be seen as “incentive”, experienced PR expert Claire Thompson of Waves PR recommends to be certain to check the guidelines produced by the PRSA (in the States) or PRCA in the UK (and similar...
The deal comes just days after Levinsohn took the reins as interim CEO, following the departure of Scott Thompson under a cloud over claims he embellished his resume. Yahoo has agreed to sell its half of its stake in Chinese e-commerce firm Alibaba...
After just five months, Yahoo has replaced CEO Scott Thompson, who was forced to step down under intense pressure from investors. Reports of Thompson’s diagnosis with thyroid cancer surfaced alongside the news of his resignation.
Yahoo's leadership dramas refuse to die down after revelations that recently appointed CEO Scott Thompson may have embellished his resume by claiming to hold a degree in accounting and computer science, when the degree was actually just for...
Byun could not confirm that Yahoo Small Business will be placed under the new Commerce division mentioned as part of the restructuring promised by new CEO Scott Thompson, but, with display advertising sales down, the Yahoo Marketing Dashboard...
I am personally working with Microsoft to make sure the alliance [is successful] going forward," CEO Scott Thompson explained. During a call with investors, Thompson echoed his comments from just after he took the job three months ago, stating that...
After cutting 2,000 jobs last week, Yahoo CEO Scott Thompson has unveiled his vision for turning around the struggling company. The highest priority for Shashi and his team will be to think well beyond how users search, communicate and share online...
The anticipated job cuts will see Yahoo refocus on a select group of core businesses, aimed at delivering highly personalised services to users and advertisers, said Yahoo CEO Scott Thompson. The result will leave Yahoo “smaller, nimbler, more...
Scott Thompson, a former PayPal president, was brought in by Yahoo to take her place at the start of the year. Yahoo's woes continue after it confirmed it will lose the head of its labs unit, Prabhakar Raghavan, to Google.
Yahoo has struggled in recent years to capture its former success, with previous CEO Carol Bartz fired and replaced by ex-PayPal chief Scott Thompson, while founder Jerry Yang has also left the company.
During a call with investors, new CEO Scott Thompson said juicing that all-important business is his top priority. It's been less than three weeks since Thompson took the helm at the Sunnyvale, California-based firm.
As I leave the company I co-founded nearly 17 years ago, I am enthusiastic about the appointment of Scott Thompson as Chief Executive Officer and his ability, along with the entire Yahoo! Jerry Yang is leaving Yahoo, the company he co-founded with...
Its choice, former PayPal president Scott Thompson, brings a pedigree of senior executive roles in the financial and technology industries. Yahoo credits Thompson with doubling PayPal's active user base from 50 million to 104 million.
I asked PR expert Claire Thompson, my business partner at SEO PR Training, for her advice. Thompson states that the most important thing to remember is that "it is absolutely not the job of a journalist to assist you in your marketing activities in...
If you have no idea how to construct a good quality professional press release, then do refer to this guide, written by PR expert Claire Thompson of WavesPR, specifically for search engine optimization (SEO) professionals.
