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  1. The Social CEO: 6 Reasons Why the CEO Must Lead the Way

    With a reported 1 million+ downloads in the first few days following the event, spurred on by a stream of tweets, blog posts, coverage by the Wall Street Journal, San Francisco Chronicle, TechCrunch, Chicago Tribune, New York Post, the Hollywood...

  2. What Percentage of Brands Actually Use Google+ Authorship? [Analysis]

    New York Post The New York Times The Huffington Post Washington Post Post Gazette How do the the top 50 U.S.news websites fair? News Publications: 20% Actively Use Google+ Yahoo News The more tech savvy and online focused businesses are moving...

  3. 22 Facebook PR Secrets Every Community Manager Should Know

    Think USA Today rather than New York Times. Social PR lessons to be learned for Facebook community managers and brands can come from some not so recent, but not so distant Internet entrepreneurs like Zappos CEO Tony Hsieh, author of the book...

  4. Guy Kawasaki Talks Content Marketing, Social & Google+

    That's according to Guy Kawasaki, the New York Times bestselling author of "Enchantment" and 11 other books, including "The Art of the Start". You don't just post it to vacuum, you have to reach out, you have to find other people who are in your...

  5. Boost LinkedIn Engagement and Lead Gen: Tips from SES Chicago Opener

    The keynote is Kaushik’s last stop on his 2012 U.S.tour, which has included SES dates in Toronto, San Francisco, London and New York. To that end, she offers these three LinkedIn sales tips, which you can read more about in this recent blog post:

  6. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    Ran Harnevo, who leads The AOL On Network, made a surprise announcement on the AOL Blog at the beginning of New York Advertising Week. So, the news that AOL is bringing its video library to a whole new audience of viewers on YouTube is a major...

  7. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    As then-Google CEO Eric Schmidt told the New York Times in 2010: Jonathan Allen also contributed to this post. When a top ranked site doesn’t have sitelinks, Google continues to show the traditional 10 blue links, plus whatever other universal...

  8. Google Buys Frommer’s Travel Guides in Yet Another Contested Move as a Content Publisher

    The New York Times published previously unpublished quotes from Eric Schmidt, who was CEO at the time he is reported to have given the interview in 2010. The Frommer’s team and the quality and scope of their content will be a great addition to the...

  9. Facebook Ads 80% Bot Claim, Examined! Why You Shouldn’t Lose Faith Just Yet

    Limited Run’s allegations of Facebook ad traffic being 80 percent bots has made major news publications, from the New York Times to CNBC. The other group held the same targeting, same ads, but used the same geo-targeting Facebook’s Promoted Post...