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  1. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Reputation management expert Andy Beal, chief executive (CEO) of Trackur and author of Repped: 30 Days to a Better Online Reputation, kicked off day two of ClickZ Live New York by sharing 15 examples of reputation disasters, and what we can learn...

  2. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Get SEO Training from Shari Thurow at ClickZ Live New York 2014: I will reiterate the spirit of Cutts' controversial blog post: there are many good reasons for guest blogging (exposure, branding, increased reach, community, etc.

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Develop a micro plan:Develop a brand plan that includes a column on a high-profile publication like Forbes, regular quotes in media such as The New York Times, and maybe even a TV appearance. In a recent post that rattled the SEO industry, Google's...

  4. Top Content Sources, Topics & Profiles Among Marketers at Mid-Size Companies [Study]

    The findings showed top mainstream media sources shared included Forbes, the Huffington Post, and The New York Times in the top three positions. Of those studied, many of them lived in tech and marketing hot spots like San Francisco, New York...

  5. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Lisa Hughes, British Outfitters' most recent New York hire, was sitting in the office of her boss, Don Makerfield, anxiously waiting for him to get off the phone. We can post videos, do a print and social campaign, and create a positive image for...

  6. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Q4 contains cities with a DMA ranked 1-8, including New York, L.A.and Chicago. Check out his post on segments when you're done reading this one. Advanced prospectors profit because they know where to look to find the nuggets, while inexperienced...

  7. Fake Online Reviews Cost 19 Companies $350,000

    New York is going further. New York investigated by using a honeypot. The fact that New York is cracking down on those who are soliciting and creating fake reviews should be a wake-up call to many marketers who may have engaged in this type of...

  8. Sequencing the DNA of the Perfect Comment [Study]

    The New York Times The Washington Post The Huffington Post (an AOL company) Users were more willing to interact with commenters that were critical of the original post, and on a slightly lesser level, those commenters that were neutral.