Written By Noah Mallin of Searchviews, the company blog of RepriseMedia, it recapped yesterday's top story and added, "The raging debate in the search salons at the SES New York conference this week.was) about a hornet's nest stirred up in the...
This article will not delve much into paid search – others have done a nice job at that including Reprise's annual scorecard, as well as a nation of Super Bowl "twitterers" including Charles Armstrong.
Peter Hershberg is a founder and managing partner at RepriseMedia. Prior to founding RepriseMedia in 2003, Peter spent over ten years in the interactive space in a series of consulting and management roles, including as a VP at Ask Jeeves.
Interpublic Group Acquires RepriseMedia Search marketing agency RepriseMedia was acquired by the Interpublic Group, and rolled into its large stable of advertising and marketing services agencies. Medical Vertical Search Being Chased by Microsoft...
Forrester WAVE: Search Marketing Agencies, Q4 2006, RepriseMedia Joe's post with details is here; the proposal site itself is here. From The SEW Blog. IAC To Launch AskCity; Local Info Services Site Reuters reports that IAC and Ask.com are...
The article explains Peter Hershberg's, from RepriseMedia, definition of the two. Click here to read the rest of this post. Brazil Asks Google To Help Orkut To Stop Organizing Organized Crime Poor old Orkut, Google's social networking service.
RepriseMedia did a more formal, non-partisan analysis of Super Bowl advertising, looking at how well Bowl advertisers used search to harness the buzz generated by their commercials. Reprise identified three winners and three losers in leveraging...
New Reprise Feedcast Tool To Get News Publishers Quickly Into Paid Search - Reprise has a new Feedcast tool out designed to scan articles and other newsworthy content and create paid search campaigns for related topics automatically.
Reprise Bows New Tool; Creates PPCs From News Feeds. MediaPost Sep 19 2005 1:29PM GMT The result is a 75 page eBook that's packed with useful tips and insights. Of course, the guide is ultimately a sales pitch for Wordtracker.
Peter Hershberg, a managing partner at search engine marketing company RepriseMedia, said it typically takes Google's editorial team 72 hours to remove ads that violate Google's policies. More calls that Google might be to slow in reviewing ads to...
Despite last week's big New York Times article looking at how search advertising has arrived in terms of Super Bowl advertisers and take up, search marketing firm RepriseMedia concluded efforts could have been better.
Postscript: A scorecard (PDF format) has now been posted, and Reprise talks a bit more on the survey in this blog post. Despite last
week's big New York Times article looking at how search advertising has arrived in terms of Super Bowl advertisers...
That's Godin's lead in to mention a new search blog
that launched from RepriseMedia that I mentioned yesterday. Peter Da Vanzo pointed over to a blog post from Seth Godin: It's either an absurd post or one calculated to bring him some attention.