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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    At a minimum, the content should be announced through all relevant social media channels, should have an initial blog post announcement with a follow-up blog post a few days later, and should be prominently linked to from any relevant pages of the...

  2. Last-Minute SEO - Here Come the Holidays!

    If truly strapped, Facebook post boosts are very inexpensive and might get you just the traffic you need. First let’s look at the organic boat - did you miss it completely? Mostly, though, people optimize their sites to Google’s algorithm first...

  3. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    DoubleClick revealed the new features in a blog post. Bidding strategies need to be flexible enough to meet your business objectives, while algorithms need to be fast enough to act quickly in a competitive landscape," DoubleClick writes in the post.

  4. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    The post would get way too long. This post can get you moving in the right direction from a mobile Panda standpoint, and quickly. The first thing you need to do is to hop over to Google Analytics and check out your mobile reporting.

  5. The NSA Has a Hush-Hush Google-Like Search Engine

    The appropriate and prudent sharing of information is a pillar of the post-9/11 Intelligence Community (IC)," the NSA says. Website The Intercept was first to report this and attributes its news to information provided by whistleblowers.