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  1. 7 Deadly SEO Questions for Google's Matt Cutts

    Vise and Mark Malseed back in November of 2005: USA Today reviewed "The Google Story" by David A. Among search geeks and online marketers, Matt Cutts is like an internet god," wrote Betsy Schiffman in her blog post.

  2. Search Marketing's About People and Principles, Not Just Algorithms, Part 1

    It hasn't escaped the mainstream press either, nor the authors of recent books on the industry (John Battelle, David Vise), that the search marketing industry is about people and the way they interact with one another, represent themselves to the...