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  1. How to Create a Social Media Friendly Landing Page

    They come to visit your site often, but they browse a while, read a blog post, and wander off to the next shiny thing that attracts their attention. The same psychology that applies to crafting an engaging social media post should apply to the...

  2. How to Optimize Your Content Strategy With Social Listening

    When using social listening tools, you can dive all the way down to specific blog post, forum post or even a tweet or status update. While you could jump on your blog and create the next Top 10 Yoga Poses to Lose Weight post, your time may be...

  3. Remarketing Across Ad Exchanges With DoubleClick Search

    This post will walk you through DoubleClick Search's Display Remarketing from search ads feature. It's a simple fact: people who've already clicked on your ads, but haven't converted, are more likely to do so than those who haven't engaged with...

  4. The Virtuous Content Cycle: How to Strategize, Structure & Systemize Content

    Most of Michael Hyatt's blog posts follow a very similar structure: they contain a personal story or anecdote embedded within each leadership post. While you're still in the content creation phase, think about all the different formats and ways...

  5. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    They've simply made it a community where people share advice and post valuable and relevant articles. Blog: Pick a niche to focus on in your blog, and post thought-provoking and authoritative articles in it two to three times a week.

  6. Influential Twitter Accounts Indexed More in Google [Research]

    Between two queries, the company found a total of 6.2 billion Twitter pages indexed in Google, "which is a pretty small number when you consider that there are 500 million tweets per day," Eric Enge, CEO of Stone Temple Consulting said in his post...