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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Which are third-party relationships? Can [VENDOR NAME] provide a copy of a penetration test and vulnerability assessment of systems that process, store, or transmit our data that was conducted by a disinterested third party in the past 12 months?

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    It was clear during my analysis that content with sections lifted from third-party content experienced serious drops in traffic after Panda 4.0 struck. It's worth noting that during my analysis, I also found original content that had sections...

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Review of content placed in third-party sites for event promotion to ensure SEO visibility is maximized. More importantly, in-person discussion at a trade show provides an opportunity for the SEO practitioner to learn more about an individual's...

  4. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    Bitly also integrates into many third-party software packages, making it a great umbrella tool, as you can track within multiple platforms. You simply fill up your Buffer account each day and it will automatically post the content to the channels...

  5. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    A Fresh Hit, Care of a “Trusted” Third Party However, it ended up being a “trusted” third party that was assisting a company with its marketing efforts. I’ll focus on one of those sites in this post. This post is designed to give you a peek behind...