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  1. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Review of content placed in third-party sites for event promotion to ensure SEO visibility is maximized. More importantly, in-person discussion at a trade show provides an opportunity for the SEO practitioner to learn more about an individual's...

  2. Social Media ROI: 11 FREE Tools for Measuring Social Media Success

    Bitly also integrates into many third-party software packages, making it a great umbrella tool, as you can track within multiple platforms. You simply fill up your Buffer account each day and it will automatically post the content to the channels...

  3. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    A Fresh Hit, Care of a “Trusted” Third Party However, it ended up being a “trusted” third party that was assisting a company with its marketing efforts. I’ll focus on one of those sites in this post. This post is designed to give you a peek behind...

  4. The Dirty Lawsuit Could be First of its Kind in Reputation Management

    CV-00392-DW in 2012 involved a post entitled "Dirty Church Girl" which was submitted to thedirty.com by a third party user. The only exception is if the posting contains a copyrighted picture that the photographer requests removal for or if the...