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Third Party Cookie

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  1. 12 Things You Need to Do NOW to Get Your SEM Holiday Campaigns Ready

    Determine how you will target individuals, the messaging of these ads, as well as the cookie duration of these audiences. Now is the time to review your product feed and the auto-targets within your AdWords account (as well your third-party PLA...

  2. The Trouble with Tribbles: Beyond Google’s Cookiegate Browser Settings Hype

    The third party cookie set by Google had a life span, as cookies do; after 12 to 24 hours, it was to die off and stop tracking. Further on in the documentation, Apple engineers and others discuss the potential side effects of changing the third...

  3. Microsoft Snipes (Only) at Google Over Browser Settings Circumvention Controversy

    Cranor had explained in her post that IE would block third-party cookies unless they had a P3P compact policy (CP), an HTTP header with code that summarized the cookie’s privacy policy. It’s entirely possible Microsoft wasn’t aware of Cranor’s post...

  4. In Google We Trust (Your Identity)

    In the NSTIC world, that data is all held in one or a few Identity Provider databases with all your online activities of ANY SITE that participates in the NSTIC online authentication system and maybe even outside of that (have you heard of the...

  5. Facebook’s Cookiegate: Controversial Tracking Cookie is Back

    The same Australian who blew the whistle on Facebook tracking logged out users last week discovered yesterday that although Facebook had “fixed” the problem, the tracking cookie has been re-enabled. Facebook has spoken out to deny the allegation...

  6. Facebook Fixes Cookie Issues as Lawmakers Urge FTC Privacy Probe

    Of greatest note is the a_user cookie, which works as a personal identifier for the user that can afterward be examined by Facebook or third-party sites. As reported by Bill Slawski, a patent filed by Facebook in February of this year described a...

  7. Paid Search Fire Drills: Common Oversights, Harsh Consequences

    In some cases with different cookie windows, there is inconsistent URL tagging and even inconsistency when reporting on first-click or last-click attribution between the two systems. I can think of many instances over the years where we've on...

  8. SearchDay: SERP Position: It Ain't Horseshoes

    If You Give Google A Cookie Posted by Frank Watson Jun 28, 2008 If you give Google a cookie it will probably want to store your search behavior and given the scope of its publishing network. If You Give Google A Cookie Jun 28, 2008 Okay guys I...