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Third Party Access

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  1. Cross-Device Measurement: Believe the Hype

    Advertisers can work with third-party attribution analytics technology and implement deterministic device pairing. Normally, third parties use a unique email address for cross-device attribution because third parties can’t interact with or target...

  2. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    While this approach allows for indexing by Google, it has proved unpopular with SEOs and developers for several reasons, mainly due to increased development workload and incomplete support by other search engines and third party web services.

  3. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    Media mentions allow you to give your content marketing efforts wings, enabling both increased brand awareness as well as third-party endorsements. Think of it like someone you're trying to network with at a cocktail party; a little at a time is best.

  4. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Which are third-party relationships? Can [VENDOR NAME] provide a copy of a penetration test and vulnerability assessment of systems that process, store, or transmit our data that was conducted by a disinterested third party in the past 12 months?

  5. Why You Need to Own Your Data & Digital Assets

    When the website "code" is created and owned by a third party, every business using that code is subject to the creator's interpretation of best practices and the ability to keep up with emerging security risks, usability expectations of customers...