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Third Cousin Twice Removed

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  1. 3 Essential Qualities of Enterprise Search Marketers

    The CEO’s third cousin twice removed who happens to know "a little something" about search engines. Third-party service providers. Given the nature of enterprise-level search engine marketing, what qualities should you look for when assembling an...

  2. At Arm's Length: Managing a Parent Company Dynamic

    If Microsoft is the patriarch then Avenue A | Razorfish is the step-cousin twice removed in the rather big, if not giant, family. Those in favor of this believe it's a conflict of interest for Microsoft to own these types of businesses and also own...