I don't think the conversion tracking is that good and maneuvering though the ad platform is somewhat confusing," he said, noting that it would take Twitter a while to approach the level of Google AdWords or Facebook in allowing companies to see...
The response my student gave to his IT team was to type in http://aol.com and http://yahoo.com, and look at what happens to the URL (they each move to the www version), then he asked them to think about whether they've ever received an email from...
Now that may or may not be true or anecdotal, but it did make me think about when my target audience would be most inclined to be catching up on the news, writing about it and sharing it. The issues that can arise from some press release networks...
Rather than thinking of your job as building links for search engines, Cutts said you should focus on making something compelling – a reason people will really want to use your website – then think about the broader marketing (e.g.talking to...
Once I had a winner, I’d think up something new to test against it. When you think of something new to try, add it to the document. Think about the time it will take to set up the tests and analyze the results, along with any possible skewing that...
I don't think it's a matter of percentages though," Barone said. We know there are less female speakers, but I don't think that's a result of gender bias," Gillette said. It's so easy to use content that you think is interesting, but if it's not...
What do you think of Bing's new look? Do you think Bing should adopt this? Bing may be getting a new logo. Microsoft revealed a few new logo design concepts during a Design Day presentation in Norway, including a white and gold "boomerang" logo for...
What do you think of this move? There's a reason for that. Starting last week, Bing began changing up their search engine result pages (SERPs). No longer will you always see 10 results in your search results.
Think of it as SEO, all grown up. Remember, think of the core idea first and then decide upon the medium. Fact: As SEOs we have far more power than we realize. Especially now, most of us do a lot more than simply build links or worry about rankings.
Oh, and don't think for a second that meta tags means title and meta description. It's the digital reflection of your brand. Launching a new website isn't just about updating your CMS and content, it's also a brand refresh – your opportunity to...
Do you think Google's changes go far enough? The European Commission is now seeking feedback on Google's cosmetic search result changes that aim to settle a years-long antitrust investigation. The EC also revealed some images illustrating what...
Think about how you consume information. Influence is a powerful word, permanently ingrained into the digital landscape in which we live, work and play. In essence, influence means you're inspiring others without having direct control over whether...
Perhaps, you can’t think of something new to say, or can’t find the right angle or you’re fed up recycling the same stuff as everybody else. Most of us are under pressure to create, fresh, compelling content, whether it is to promote our own...
This means I am constantly bombarded with fantastic information I think we should share instead of keeping locked up. What our advertisers often don't think about and what makes us different, is our significant, distinct audience of 47 million...
I think there's a revolution about to happen where people are no longer gonna listen to gatekeepers, no longer try to just suck up to gatekeepers and will just take control of their careers, their writing careers, and just write and publish by...
Most content creators think about the content creation process like this: Search algorithm changes that deemphasized thin content in the SERPs pushed marketers to focus on quality content. As is evident from the chart below, social developed into a...
As a result I would like to think there is something here for everyone. I think SEOmoz comes out as the most valuable resource for me overall. Interestingly I didn't star as many articles on Penguin; I think that this is a reflection on the fact...
So from our perspective, I think you have to look at it in totality. I think the most important thing to say about our taxes is that we fully comply with the law and obviously, should the law change, we'll comply with that as well,” he said.
As you think about ranking for brand terms, and even non-brand terms, it is important to keep an eye on your Pinterest profile too. After all, they have large numbers of users and are still growing, thanks in part to innovations on each platform.
What do you think of this year's interactive Google Doodle? So much, in fact, Google created a "sightseeing checklist" to make sure you don't miss anything. All four seasons, animals, and weather that you control are among the natural wonders you...
