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  1. OK Google: 'The End of Search as We Know It'

    If you're not yet familiar with Google Now, it's an application that helps people manage their day-to-day tasks, among other things. Show me things to do in Santa Cruz," she told the search engine. With the new reminders in Now, not only can you...

  2. Driving Consumer Insights With Mobile Analytics

    For example, are your users leaving product reviews, referring the application to others, etc. That said, Flurry excels in application engagement – you can define as many custom events as you need. And then specific to the Google Play store, here...

  3. Mobile Marketing: Connecting With Your Audience on the Move

    Application download: This measurement is unique to mobile and marketers are starting to capture these types of metrics to optimize their campaigns. Eric: “We’ll be able to do real things. And as a marketer, what if you can access that data so you...

  4. Beware of Red Flags When Searching for SEO or Web Dev Services

    I know that delete button has been clicked in the email application as you are hip to the game. After an hour of having all of the pressing questions answered regarding the business end of things, the Internet marketing agency CEO you're speaking...

  5. Google Catalogs Design Tips: How to Best Showcase Your Products

    Google developed Google Catalogs as a tablet application before making it available as a website. So either the page numbers have to be removed (the Google Catalogs application has its own page counter), or the blank pages not only have to be...

  6. Extending Your Google Analytics Functionality With the Application Gallery

    Among other things, these terms include provisions so that developers do not store their users' personally identifiable information in Google Analytics and require developers to provide a Web page that explicitly states which Google Analytics data...

  7. 6 Predictions for 2013: Search Marketing & Big Data Analytics

    The current model of segmented analytics systems for different types of interactions and devices (web analytics focused on pages, mobile analytics focused on application interaction, social analytics focused on likes/tweets/retweet) won't generate...

  8. Google as Your Identity Provider: Where Are We Now?

    However, and even more insidious is the application of this Identity Ecosystem to the Search Paradigm. Now this went by things such as Twitter and losing the Twitter firehose could be why the link to this data no longer exists, but it is...

  9. Obama vs. Romney: Search for Next President Reveals Astonishing Facts

    Four years in office as the Governor of Massachusetts should, theoretically, be more relative to the job application of the President of the United States rather than a dog’s ride on the roof in 1983, or so we would think.

  10. Google+ Waiting For 'Hypergrowth', Partners With Flipboard

    Google+ is a late arrival to allow the social magazine access to the Google+ application programming interface (API), trailing behind the likes of Facebook, Twitter, Instagram and Tumblr. Many of things yet to launch will make a dramatic change in...

  11. How Big Data is Fundamentally Changing Local Search

    Consider the example of Eat24, a Web application that makes it simple for people to order food for pick-up or delivery. Beyond the algorithmic changes that local search is likely to experience in the next few years and the changing of the guard we...