SEO News

They Watch

RSS
  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    In its report, BrightEdge outlines ways to choose the type of mobile configuration, and things to watch for during implementation. Why? This is a result of incorrectly implemented mobile solutions, BrightEdge says, and new data coming from the...

  2. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    It is programmed by Search Engine Watch and its parent company, Incisive Media, in association with SEMPO. SES, the original search marketing event, makes its triumphant return in Atlanta in just three weeks.

  3. Pre-PPC Strategies For Launching a New Product

    A college-educated, married woman in her early 60s whose husband is on meds for hypertension and whose daughter told her to watch a documentary on the relationship between food and health. But in order to use PPC to ask and answer questions about...

  4. How to Use Google Analytics Site Search Reports

    If that was ticked for Search Engine Watch all search results URLs would show in the content reports under /search, whereas without ticking it each search will generate a URL with the query included, which will break out the results and not allow...

  5. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    In an example used by Google, it was determined that after hearing the announcement of Android wearables (largely featuring hip-looking watches), customers searching google watch were landing on pages with normal watches that just had the Google...

  6. Top Brands Now Testing Pinterest Promoted Pins

    In October, Search Engine Watch covered the promoted pins debut, saying the advertisements may not be transparent enough. We first learned about Pinterest’s plans for promoted pins in September 2013. A month later, Pinterest announced it would be...

  7. How Can Good PPC Managers Become Great PPC Managers?

    Watch a webinar. And it got me thinking – what are the differences between good PPC managers and great PPC managers? Good PPC managers get results, sure. They know their way around the necessary data tools and they can follow the foundations of PPC...

  8. Content Marketing: The 4 Most Critical Components to Measure & Analyze

    Should a blog post be published on your blog or on a blog with a larger distribution like Search Engine Watch? It's becoming an important part of any organization's marketing mix and can have an immediate impact on how companies are perceived, as...

  9. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    It is brought to you and programmed by Search Engine Watch and our parent company Incisive Media, in association with SEMPO. On July 9, Search Engine Strategies will relaunch in Atlanta. The one-day conference will cover all the critical aspects of...