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That Genius

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  1. Task Analysis: The Key UX Design Step Everyone Skips

    The real genius of the task analysis process is in optimizing the task. Some folks claim to do it, but what they do is not task analysis. First, a definition: Task analysis is a step-by-step analysis of the users' task, from their perspective.

  2. Crush Content Marketing in 2014: 5 Outside-the-Box Techniques That Get Results

    The genius of sites like BuzzFeed (and moreseo, ViralNova) is that they write very long headlines, like this: There's no other way to put this: If you aren't upping your content game in a big way this year, you're going to struggle.

  3. In Memoriam: Ren Warmuz of Trellian

    I always considered Ren an absolute genius, and was fortunate to have him part of my life, not only just growing up together but working together since 1997. The search engine marketing and domain industries lost one of its greatest minds over the...

  4. Top 3 Ways SEO and Social Can Work Together to Make Each Other Insanely Successful

    Marty Weintraub, the genius extraordinaire of aimClear, has created the solution: Paid Organic Distribution. Suspending math rules for a second, the synergies between SEO and social media working together (if done properly) can make one plus one...

  5. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    The office supplies chain struck link bait gold with their genius, cheekily‐named ElfYourself animated Christmas cards, earning fans such as Ellen DeGeneres. Especially now, most of us do a lot more than simply build links or worry about rankings.

  6. Top Google Website Optimization Resources

    These resources range from beginner's guides to over-your-head programming genius level. Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips from various experts to stay fresh and up on the current trends...

  7. Rupert Murdoch Outfoxed? Google Can Resume 'Stealing' His Content

    Murdoch was rather glowing about Google earlier this month though, and, in a tweet about Google glasses, called them "genius". Media magnate Rupert Murdoch has backed down from blocking Google and says that he will let the search engine index his...