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  1. 7 Content Marketing Tips to Recover From Google Penguin

    At the same time, keep in mind that guest posting isn't the only way to build links from influential platforms. So many of us are focused on earning links from guest posts that we forget that those posts are actually valuable for the sites we post on.

  2. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Guest blogging has exploded in the past year, and it's going to remain one of the most effective means of building quality inbound links, traffic, and branding exposure in 2014. Guest Blogging Remains One of the Most Effective Tactics, With a Caveat

  3. Matt Cutts on How to Guest Blog Without Looking Like a Spammer to Google

    And then you've got guest blogging which can be low-quality, and frankly I think there's been a growth of low-quality guest blogging recently. Cutts clearly specified what makes something look like a paid link campaign via guest blogging as opposed...

  4. Google Revises Link Scheme Definitions: Guest Posts, Press Releases, Advertorials Can Hurt Rankings

    Google also brings up “Large-scale article marketing or guest posting campaigns with keyword-rich anchor text links”. However, guest posting is still pretty popular, although many sites that accept guest blogging, as well as those doing the writing...

  5. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    If you have a guest blogger, even if it's for just one post, create a bio page for them. Do not display "Guest Blogger" as the author's name. A quality image thumbnail is more eye-catching than text and helps inspire click-throughs.