The industry is different now, but the good news is that you can still be a badass link builder in the post-Penguin era. Putting careful thought and hard work into each link ensures happy blog owners, happy audiences, high quality links, and long...
Now link penalties are not as new as the other penalties mentioned here today, but the aggressive nature at which Google is applying them is a new phenomenon under the Penguin updates. Link buying is a practice that unless someone is very, very...
Regardless of what you may have read about the next major release of Google's Penguin algo, fundamentally, guest posting remains a sound concept. Imagine I told you that I had published articles in 15 different newspapers, including one in the New...
Penguin changed the game – relevant links created by real humans became our focus, but sometimes we had trouble explaining that to clients. Penguin kicked spam and anchor text abuse in the knee. Good, normal people got slammed by Panda and Penguin.
We know that Penguin is purely a link quality filter that sits on top of the core algorithm, runs sporadically (the last official update was in October 2012), and is designed to take out sites that use manipulative techniques to improve search...
But it's statements like "relevance is the new PR" (emphasis on "new"), aggressive Penguin refreshes and updates, the evolution of SERP behavior, and the devaluation of keyword anchor links that make it clear Google has and likely will continue to...
Google Panda and Penguin As SEOs (and that's who the book is targeted at apparently) we should all be quite familiar with Google's two major updates, Panda and Penguin, but speaking personally? Factors affecting the quality of a link are very well...
Google wouldn’t be wasting their time creating the Penguin Algorithm and imposing Manual Link Spam penalties if backlinks didn’t still make a big difference. Keep in mind that Penguin is just the latest anti link spam algorithm rolled out by Google.
Had the companies struck by Penguin analyzed all of the links being built, and the heavy use of exact match anchor text, they possibly could have addressed the situation while it was happening (and not after losing significant amounts of traffic).
There isn't clear evidence that low-quality directories were explicitly punished in a Penguin release as yet, but it does not really matter. This has led to large numbers of sites being hit by link penalties or new algorithms like Penguin.
One key element in Google's Penguin update was the inclusion of an organization's brand reach as a factor in SERPs. Additionally, link building, which has historically been focused on individual product keyword phrases, must now include a healthy...
Since Penguin is an algorithm and not a penalty, there is nothing to reconsider. The following methodology will also work if you have been affected by Penguin. Record all link removals and stop emailing the webmasters after links are removed.
Many have suggested that the initial Penguin algorithm included some adjustments for anchor text mix, but I think the surface has barely been scratched on that one, and I believe that Google will do a lot more to discourage artificially created...
And the funny thing is that I haven’t been hit by Penguin updates, but I never tried to build links which they are all rich. Neil Patel is an expert at SEO link building and especially post-Penguin SEO link building, and so that’s gonna be the...
Enough people have covered Panda and Penguin to make it pretty common SEO knowledge that things like content, links and usability, some of the exact things that can elevate a site, can also be the things that cut it down.
The Penguin losers have a link portfolio in which 20 percent of all backlinks come from low quality Spam sites with no trust or authority. Their studies concluded that if: “under 50 percent of your anchor text for incoming links were “money...
Read about the Penguin update for more. Quality content containing humor, information, controversy, politics or training usually brings backlinks - and is definitely considered acceptable SEO. Quality Over Quantity
However, in this day of Panda and Penguin and 1-2 changes to Google's algorithm every day, the technical portion of SEO can't be overlooked or denied. Yes, in the wake of Google's Panda and Penguin updates, you must have amazing original, unique...
It’s a tactic that will undoubtedly fall prey to Penguin, EMD, or even Sandbox quickly, but one other trick is used to prolong the site’s life, by playing Google’s crawlers. Despite a persistent and partly effective effort to clean up SERPs and...
As you accept guest posts I was thinking I could write you an article on "Worried with latest penguin update? Low quality blogs and vastly varied topicality. That it was about quality. For the most part, any blog worth actually being on has tuned...
